http://multimediaevangelist.com/2007/09/18/new-northwestern-university-study-on-digital-strategy/ See the light Thu, 21 Aug 2008 01:07:29 +0000 http://wordpress.org/?v=MU http://multimediaevangelist.com/2007/09/18/new-northwestern-university-study-on-digital-strategy/#comment-440 Jonathan Miller Wed, 03 Oct 2007 09:51:10 +0000 http://multimediaevangelist.com/2007/09/18/new-northwestern-university-study-on-digital-strategy/#comment-440 Business models that support journalism or prevent it? Business models that support journalism or prevent it?

]]> http://multimediaevangelist.com/2007/09/18/new-northwestern-university-study-on-digital-strategy/#comment-418 Vivian Vahlberg Fri, 28 Sep 2007 01:41:56 +0000 http://multimediaevangelist.com/2007/09/18/new-northwestern-university-study-on-digital-strategy/#comment-418 With all due respect to Jonathan Miller, it's vitally important that there be business models that will SUPPORT journalism. The news-gathering and analyzing engine that is journalism is expensive to support; we cannot assume that just because we as journalists want to produce journalism that there will be a way to pay for it. The old mass-market model that made robust, investigative journalism possible is waning; if we don't come up with new business models, we'll all be in trouble. That's why the Media Management Center is trying to help news businesses succeed in the new business climate. That's why we commissioned the research and published the report. Journalism is what we're trying to preserve. We're trying to help companies that produce news find ways to pay for it -- and that is going to require a different kind of leadership and management that is usual in the news industry. With all due respect to Jonathan Miller, it’s vitally important that there be business models that will SUPPORT journalism. The news-gathering and analyzing engine that is journalism is expensive to support; we cannot assume that just because we as journalists want to produce journalism that there will be a way to pay for it. The old mass-market model that made robust, investigative journalism possible is waning; if we don’t come up with new business models, we’ll all be in trouble. That’s why the Media Management Center is trying to help news businesses succeed in the new business climate. That’s why we commissioned the research and published the report. Journalism is what we’re trying to preserve. We’re trying to help companies that produce news find ways to pay for it — and that is going to require a different kind of leadership and management that is usual in the news industry.

]]> http://multimediaevangelist.com/2007/09/18/new-northwestern-university-study-on-digital-strategy/#comment-362 Jonathan Miller Wed, 19 Sep 2007 08:40:18 +0000 http://multimediaevangelist.com/2007/09/18/new-northwestern-university-study-on-digital-strategy/#comment-362 Nothing about journalism in this model, I note. All that stuff about comforting the afflicted and afflicting the comfortable is well out the window by now. It's all about business models. Hopefully, the failure of mainstream media will lead to their further decline while there will be a rise of more responsive media who dare to tell stories that corporate media censor or overlook. Let journalist be journalists. Down with the MBAs!!! Nothing about journalism in this model, I note. All that stuff about comforting the afflicted and afflicting the comfortable is well out the window by now. It’s all about business models. Hopefully, the failure of mainstream media will lead to their further decline while there will be a rise of more responsive media who dare to tell stories that corporate media censor or overlook. Let journalist be journalists. Down with the MBAs!!!

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