Angela Grant: Crappy Video Keeps Audiences Away

Great find from Angela Grant at News Videographer concerning a recent study on consumer desires for online video. As a disclaimer on the report, Akamai, the company funding the study, has a large stake in the online community through their software and hardware divisions.

Video technological problems won’t fly
How long will a crappy video experiences fly with the online video audience? The short answer is that if people see crappy video on your site, many will switch to another video site. Some of them won’t want to return to your site. Ouch! -more

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